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Game On: Q&A with Dave Aicken
In 2012, gamification will shed its buzzword status and become a bona fide part of the marketing mix. Dave Aicken, CEO of Centryc shows you how to get your game on.
- 19th January
- Neha Kale 15
- Comments 0
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Power Marketer Q&A with BJ Fogg, PhD
At last week’s ADMA Forum, BJ Fogg gave a compelling presentation involving beach balls, dental floss and the future of marketing. PowerMarketer finds out more.
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The Future of Social or Flash in the Pan? Google + Tops Ten Million Users
It might be yet to upend Facebook, but Google’s new social network is recording dramatic growth as ten million users jump onboard in just a few weeks.
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Report: Only 20% of Deals Users Become Full-Paying Patrons
A Rice University report has put a damper on the group buying boom, finding that only 20% of deals users go on to make full-price purchases.
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Australian Online Advertising Spend Hits Record $601M For Q1
IAB Australia report shows online advertising expenditure has hit a record high of $601M for Q1 2011. With online video advertising experiencing strong growth.
- 8th May
- Nirosha Methananda
- Comments 0
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Facebook Now Accounts for One in Three Online Display Ads
Over one third of all online display ads can be attributed to social media behemoth Facebook, according to new statistics by ComScore.
